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The Battleground, May, 2012
With a predictable tightening of the race, Democrats must translate their advantages on standing up for the middle class and sharing voters’ values to the economy and jobs in order to define this election as a choice, and win.
Click here for the Democratic Analysis from Lake Research Partners
Click here for the Republican Analysis from The Tarrance Group
Click here for the POLITICO Charting
Click here for the survey instrument with frequencies

Asian American Justice Center
Asian American Likely Voter Survey

Click here for presentation and conclusions in PDF format.
Click here for topline results for Chinese, Asian Indian, and Filipino respondents.
Click here for topline results for Vietnamese, Korean, and Japanese respondents.

The Battleground, February, 2012
The latest Politico-George Washington Univ. Battleground poll shows that, for the first time in a long time, President Barack Obama and Democrats have some reason to be confident as they look toward the 2012 election. The President is in strong shape personally, professionally, and electorally—well over the fifty percent threshold in match-ups against the two leading GOP contenders. And voters themselves are feeling more optimistic about the direction of the country. However, the President’s changing fortunes are not only a reflection of his own successes. Heady from their 2010 electoral successes, and amplified by the insular dynamics of the Presidential Primaries, the Republican Party has doubled down on its severely conservative agenda as well as its strategy of denying the President even the most modest of achievements; the dangers of this high-risk gambit for the GOP are starting to show. The Republican primary process has primarily served to reveal its candidates as deeply flawed individuals with very high negative ratings among women voters in particular. However, Democrats would be unwise to grow overconfident or shift from the aggressive posture that has taken them to this point.
Click here for the Democratic Analysis
Click here for the Republican Analysis
Click here for the survey instrument

Lake Research Partners, Ascend, and American Viewpoint release new report:
"Toward a Two-Generation Strategy: Voices of American Families

Parents with low incomes express strong feelings of frustration and disappointment with their lives today, but they are working hard to ensure that their children have better lives, according to new bipartisan focus group research, Toward a Two-Generation Strategy: Voices of American Families, commissioned by Ascend, .

LRP Working with States to Brand and Market their Health Exchanges
LRP is part of a team that recently won contracts in Washington and Vermont to help those states develop a brand for their Health Insurance Exchanges and create messages and outreach strategies that will motivate enrollment in health coverage through the Exchange. LRP is active in another four states conducting research with low-income and diverse populations regarding enrollment in health coverage and Medicaid in 2014.

"Rising American Electorate"
Voter Participation Center, Lake Research Unveil New Report
Showing Growth in Voters who Decided the Last Election,
Registration Gap In Key States

The new VPC/Lake report shows population spikes of voters that make up the Rising American Electorate ("RAE") both nationally and in selected states. It quanties the drop off in turnout in recent elections and the registration gap in key states. Marital status, age and race are important determinants of electoral participation, and activating these group demands a calculated approach.
Click here for the press briefing slide subset.
Here for the full slide presentation.

November, 2011 Battleground Released
Just under a year out from the 2012 Presidential election, the path to victory for Democrats is looking eminently clearer and more navigable.
Click here for the questionnaire.
Here for the Democratic Team Analysis from Lake Research Partners
Here for the Republican Team Analysis from The Tarrance Group.




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